Comixology had too good of a thing going, so it was just a matter of time before someone swooped in and bought them up. Since Amazon loves to buy online stores I like, wOOt.com and Zappos.com, they had to get Comixology too.
I think my only problem with this purchase is that Amazon has a history of not doing anything with the companies that they buy (again wOOt.com and Zappos.com ), so if you like Comixology the way it is then you shouldn’t have anything to worry about. But if you are like me, and you want to change things up by possibly getting physical goods with your digital comics. It is kind of a bummer. Maybe Amazon will do something different here, but I doubt it.
I think this move is good for both companies because Comixology will have the funds to compete with just about anybody, and for Amazon they get to add a profitable and unique company to their portfolio. But I am still hoping my universal buy a real comic and get the digital one free dream comes true. Sure I can already do it with some Marvel comics, but I want it with everything. Sigh, time will tell if Amazon shares my dream.